Purple cow with a selfie stick! 

Seth Godin came out with this book called “purple cow”  because in a mass market you need to stand out (basic summary of the entire book).  The problem is there is no more mass market! Professor Professor Jeff Jarvis said there will never be another Elvis,  there will never be another Michael Jackson,  because when everybody’s famous […]

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Leadership – a definition ‘A true leader accepts the behaviour of his or her followers’

I define leadership as a persons ability to raise their expectation of themselves to such a high level of integrity and behaviour that they can accept responsibility for their followers actions and beliefs because their followers are being raised up into a new level of integrity. The challenge of a leader is to continually raise […]

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Sivers me timbers!

Derek Siver is an entrepreneur who writes a summary of every book he reads and he reads them all. When education can impact what you need to get ahead a summary like this is powerful! I remember at Uni reading the summary of chapters and “getting it”. This website will help you to glean priceless […]

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Born Identity

Bourne – we love Bourne because he had this potential inside of himself. He had this explosive, unexpected potential for greatness – to flip a guy over using his subconscious martial arts training or drive a mini through Paris and not get caught – and you and I were created for greatness! We are all […]

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Are you a producer or a consumer?

The businesses that consume their clients content are the ones who succeed: The ‘producers’ have become the ‘consumers’ The businesses that succeed are consuming what we create The customers that are happy are the ones producing and being heard/watched/read: Obama consumed his voters opinions in a way no politician ever had Facebook consumes our lives, […]

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Best video ever

Seth Godin Marketing Guru shows us how we can lead a tribe “Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do […]

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I am a connector

I know you have a dream within you and my hope for this blog (and I have faith this will occur) is that somewhere weaved between these musings you will find and achieve your dream. Because I am here to connect you with Your Idea.

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