The tables have turned. We the people are no longer consumers, we have become producers producing our own content, our own ads, our own products.
Perhaps this is because there is too much content to consume?
TV, H-D TV, DVD, BlueRay, Tivo, Cable, Internet Television, Ahhh!
I believe and predict that the businesses, governments and organisations (and individuals!) who make it easy for our followers to produce their content eloquently and easily share it are the ones who will win.
We are in a post-consumer environment. We are in a self-production movement. The price of producing is free. The dreamer within is released. We are all fulfilling our destiny to go forth and multiply. Let’s hope it’s in the image of God.